What competency is associated with the skill related to actively guiding XM initiatives?

The competency associated with the skill related to actively guiding Experience Management (XM) initiatives is "Lead." This competency emphasizes the importance of taking charge and steering the direction of XM efforts within an organization. It involves providing vision, motivating team members, and ensuring that XM initiatives align with the overall strategic objectives of the company.

Leading requires a strategic mindset, as you're not only responsible for managing current projects but also for fostering a culture of experience management that encourages innovation and responsiveness to feedback. It encompasses the ability to influence others and to effectively communicate the value and impact of XM initiatives across different levels of the organization.

The other options are contextually relevant to aspects of XM, but they do not specifically capture the essence of guiding and directing XM initiatives as effectively as the "Lead" competency. For instance, "Realize" often pertains to implementing or achieving results, while "Activate" is more about putting plans into action. "Enable" focuses on providing the necessary tools and support for others to succeed, but it doesn’t carry the same connotation of actively charting the course for XM initiatives as "Lead" does.